Early Learning Center develop toys with care to bring out the very best creativity and inspiration in children. When Early Learning Center design toys ELC work closely with experts, child psychologists and children themselves. Together Early Learning Center make sure that all ELC toys are top quality, safe - and above all, lots of fun.

In addition to shopping in store, Early Learning Center Direct offers you the convenience and choice of home shopping, from the Early Learning Center website. To ensure your safe-shopping experience at Early Learning Center, you can also rest assured that Early Learning Center use the very latest technology to ensure that all your personal and credit card details remain completely confidential.

Besides having just about the best selection of toys and games, Early Learning Center will deliver direct to your door, regardless of the number of items in your order. And, if your order is over a certain amount - shipping is absolutely free!

Early Learning Center UK is the leading toy store in the UK, and now you can enjoy the Early Learning Center shopping experience online too, at Early Learning Center Online. Discover a vast array of fun toys for babies and young children, with affordable prices throughout, and deliveries made right to your door - shipping on some orders is also free!

Here are just some the the sections you'll discover at Early Learning Center UK website: Sport & Activity, Baby & Toddler, Let's Pretend, Action & Adventure, Making Music, Puzzles & Games, Learning & Books, Art & Creativity, Character Toys and lots more. It's no wonder that more and more people are choosing Early Learning Center to buy toys and games. See for yourself what Early Learning Center has to offer, at Early Learning Center website.

Much more than simply just another toy store, Early Learning Center UK toys are focused on safety, fun and education. Working with leaders in child learning and pyschology, Early Learning Center produce some of the most fun and creative toys that you can buy. When you shop online at Early Learning Center you're shopping with the most respected brand in its field, and the No.1. store of its kind in the UK.

Look at just a few of the great things you'll find in the Books & Learning section at Early Learning Center: LeapPad systems - Leapster - LeapFrog - PowerTouch - Learning Games - Counting, Spelling, Writing and Telling the Time - Magnetics - Childrens Books - Parenting books - Equipment for Spies and Explorers - Jolly Phonics - Vtech … amongst much else. You'll also find lots more to explore, with everything from animal puppets and construction kits to Winnie the Pooh, Magic Roundabout, Barney the dinosaur and others.

Early Learning Center Online also has a great selection of toys from "Thomas & Friends." There are accessories galore for your Thomas & Friends collection and there's even a lovely carry case for them to keep their favourite Thomas & Friends engines safe and sound. Shopping online at Early Learning Center is lots of fun - and you're sure to want to go back again and again!

VTech Sort & Learn Car, at Early Learning Centre
Shape sorting pull along car. Shapes activate phrases, shape names and song. Piano keys on front teach colours, play music and change the tempo on the songs. Open the boot to release all the shapes. Pull along cord tucks into battery compartment. Dog swings as pulled along. 2 modes of play teach numbers, shapes, sounds and music, Flashing headlights and visual stimulation.

Play Chairs - Blue, at Early Learning Centre
2 lightweight and sturdy plastic bluechairs for budding artists to sit on. With detachable legs.

WWF Planet Controller Panda, at The Early Learning Center
WWF's Planet Patroller polar bear will help children understand about global warming and the risks to their environment. <br><br>This lovely cuddly polar bear has a special rucksack on his back that contains a fold out information sheet, a green tips leaflet and a sticker sheet. Ideal for children from 3years upwards.<br><br> Planet Patroller bear stands 30cm tall and is made from a very soft plush.

Thomas & Friends - Water Tower, at Early Learning Centre
Encourage your child to reenact his or her favourite Thomas tales, or create new adventures by adding this water tower to their Thomas Wooden Railway System. The faux water level rises and lowers as children fill the engines.

15" Ceratosaurus, at Early Learning Centre
Ceratosaurus

Fisher Price Smart Cycle Software, at Early Learning Center
Software that plug into Smart Cycle for Extended play - Software include: Dora's Jungle Safari, Sponge Bob's ocean adventures, Hot wheels, Barbie, Dinoland (All QUEENS ENGLISH)<br><br>Each game costs £18. Lucky dip surprise.

Kangaroo With Baby, at ELC.co.uk
A KANGAROO WITH BABY TO ADD TO YOUR ANIMAL KINGDOM COLLECTION

Flower Pop up Round Tent, at ELC
Enjoy hours of endless fun in this beautiful flower pop up tent. Compatible with theELC tunnel.

Big City Garage, at Early Learning Centre
Fantastic three-storey garage withhelipad, car lift, petrol pumps, carwash, ramp, parking sign and barriers. With lots of realistic sounds, and lights showing up or down on the lift.<br><br>Requires 3xAA batteries

Planet Protectors Explorer Backpack, at Early Learning Centre
For intergalactic travel and lunar lunches. Comes with binoculars, compass and drinking flask.

Human Torso, at Early Learning Centre
Introduce your child to the most amazing machine in the world: the human body. This anatomically accurate torso comes with 8 dissectible, unbreakable parts, allowing your child to truly grasp the basics of human biology.<br><br>All the major organs and muscles are represented, while an illustrated booklet sets out the functions of each body part in an absorbing and accessible way. <br><br>Your child will love seeing what’s going on inside in all its gory detail – and be enthralled by how weird and wonderful the human body really is.<br><br>27cm high

LeapPad Learning System - Pink, at Early Learning Centre
Open a LeapPad and a whole world of learning opens up. Put a book on the LeapPad player and pop in the cartridge. Stories suddenly come to life with the light tap of the Magic Pen. Touch a word and sound out each letter. Then spell it and define it. Silly songs serenade. Characters charm everyone with their hilarious sense of humour. The award-winning LeapPad Learning System teaches fundamental reading skills in a way that keeps your child coming back again and again. The Magic Pen helps young readers practice critical pre-writing skills. With over 50 book titles to choose from, children will stay entertained and keep learning for a long time. When books talk back, every word is an adventure. And with volume control and automatic shut-off, the books don't have to talk too loudly.

Blossom Farm Crawl-A-Long Roller, at ELC.co.uk
Watch the beanbag spin and the colourful balls bounce around. A wonderful rolling toy to encourage crawling and keep baby entertained.

Natural Artist Yellow Paint, at Early Learning Centre
This bottle is made from PET plastic (a plastic that is easy to recycle). 25% of which is recycled PET. This bottles can be washed out and taken to your nearest recycling centre.

Gaucho S, at The Early Learning Center
The ultimate children's ride on. 24 volt rechargeable suitable for 2 children. 3 speed forward and reverse gears Disc brake. Real AM/FM radio Separate brake and accelerator for truly realistic driving. Adult lockout control for peace of mind. Dimensions 98 x 90 x 131cm approx Suitable to carry up to 50kg approx 4-8years<br><br><b> This product is still available to order, but unfortunately delivery before Christmas cannot be guaranteed </b>

Cool Keyboard, at The Early Learning Center
Packed with features, this keyboard can create all sorts of sounds. Your child can play tunes with the 24 keys, add rhythms, pick instrument sounds, record tunes and play them back.

Dolls House Bedroom, at Early Learning Centre
This beautiful bedroom includes a wardrobe, double bed with quilt and pillows,bedside tables with lamps, mirror and carpet.

Motorbike, at ELC.co.uk
Features racer-like styling with wide wheels for easy balance & easy grip handles help your toddler steer.

My First LeapPad System - Red, at ELC
Two great ways to play, with aninteractive alphabet base and interactive book reader in one. Introduces pre-reading and pre-maths skills through fun stories and activites. Enjoy an interactive story then flip the book over for activities, games, music and more.

Inflatable Jet Backpack, at The Early Learning Centre
Jet pack to go with spacesuit. Makes realistic sounds: take off, landing, countdown and rocket.

Pocket Scribbler, at The Early Learning Center
Colourful Pocket Scribbler for drawing on the move. It even has a handy plastic clip for attaching to your clothes or bag.

HappyLand Emergency Vehicle Playset, at Early Learning Centre
Trio of emergency service vehicles, each with its own HappyLand character todrive it.

Pirate Pip Float Tube, at ELC
Inflatable fun in thewater with Pirate Pip and Maisy Mermaid

Grand Piano, at ELC.co.uk
Stunning baby grand piano with good-sized three-octave keyboard, microphone, eight instrument sounds and lots of rhythms and other features. Plus record and playback feature, so you can sing along to your own backing track. <br><br>Requires 3 x AA batteries.

Shut The Box, at Early Learning Centre
This cunning game gives a new meaning to the name ‘brain box’. <br><br>It’s an addictive game of skill and number counting that will give even the quickest grey matter a proper workout. It also makes a perfect present.<br><br>Watch your child use their mind against as many friends as they like in this hugely entertaining dice-rolling contest. <br><br>Box measures 28cm x 20cm.

Bumper card kit, at ELC.co.uk
With ten coloured cards,ten shaped cards, 20 envelopes, 12 printed frames, gold confetti glue pen and more.

Red Small Uv Suit, at The Early Learning Centre
Wetsuit protects from sunburn and harmful UV rays. With 50+ UV protection.

Planet Protectors Explorer Backpack, at Early Learning Centre
For intergalactic travel and lunar lunches. Comes with binoculars, compass and drinking flask.

Make your own princess tiaras, at Early Learning Centre
Decorate these three lovely tiaras with the stickers provided.

My First Soft Stuff Set, at Early Learning Centre
Everything you need to start your Soft Stuff creations. Contains 3 face shaped cutters, 3 moulding slides, a 3-in-1 cutter a rolling pin and Soft Stuff. All comes in a shaped jar.

Early Learning Center is the UK's leading toy retailer for children aged 0-6. As one of the leading brands on the high street Early Learning Center offers a huge selection of quality, fun and great value toys and fantastic offers on the award-winning Early Learning Center website.

Early Learning Center online shop has a fantastic range of products - here's just a sample: Baby Annabell - Barney - Blossom Farm - Cool Kids - Disney Princess - Fimbles - Fisher Price - Flexi Trax - Happy Land - Jolly Phonics - Leapfrog - Lego - Mamas & Papas - Mega Bloks - My Little Farm - My Little Home - Neurosmith - Noddy - Penny Racers - Pudding Club - Showstoppers - Soft Stuff - Star Party - TP - Thomas & Friends - Tigger - Tweenies - VTech - Varta Batteries - Winnie The Pooh - Wooden World ... and lots more!