The Early Learning Centre UK is the leading toy store in the UK, and now you can enjoy the The Early Learning Centre shopping experience online too, at The Early Learning Centre Online. Discover a vast array of fun toys for babies and young children, with affordable prices throughout, and deliveries made right to your door - shipping on some orders is also free!

Here are just some the the sections you'll discover at The Early Learning Centre UK website: Sport & Activity, Baby & Toddler, Let's Pretend, Action & Adventure, Making Music, Puzzles & Games, Learning & Books, Art & Creativity, Character Toys and lots more. It's no wonder that more and more people are choosing The Early Learning Centre to buy toys and games. See for yourself what The Early Learning Centre has to offer, at The Early Learning Centre website.

The Early Learning Centre is the UK's leading toy retailer for children aged 0-6. As one of the leading brands on the high street The Early Learning Centre offers a huge selection of quality, fun and great value toys and fantastic offers on the award-winning The Early Learning Centre website.

The Early Learning Centre online shop has a fantastic range of products - here's just a sample: Baby Annabell - Barney - Blossom Farm - Cool Kids - Disney Princess - Fimbles - Fisher Price - Flexi Trax - Happy Land - Jolly Phonics - Leapfrog - Lego - Mamas & Papas - Mega Bloks - My Little Farm - My Little Home - Neurosmith - Noddy - Penny Racers - Pudding Club - Showstoppers - Soft Stuff - Star Party - TP - Thomas & Friends - Tigger - Tweenies - VTech - Varta Batteries - Winnie The Pooh - Wooden World ... and lots more!

Why we like The Early Learning Centre, UK:

• The Early Learning Centre UK has possibly the largest range of quality, brand-name toys and games for your nursery or small children
• The Early Learning Centre prices are always excellent, and The Early Learning Centre customer services are always happy to help!
• The Early Learning Centre has years of experience in its field - the The Early Learning Centre online shopping experience is testament to that.
• The The Early Learning Centre Website is just so easy to navigate, and to purchase goods - it really is a pleasure to shop online at The Early Learning Centre!

Seriously, if you're looking for quality toys and games in the UK - that are both affordable, fun, and educational - then shop online at The Early Learning Centre, it's a no-brainer!

Bathtime Magnetic Boats, at ELC.co.uk
Three floating boats for the bath that can be linked together using magnets.

Funny Felt Faces, at Early Learning Centre
Children make felt faces on the boards, then peel them off and start again.

Magic Maize Starter Kit, at The Early Learning Centre
Everything you need to get started on your Magic Maize creations. Includes scissors, sponge bowl, card, six picture cards and plenty of Magic Maize.

Honey Bee Tree, at Early Learning Center
A great game for 2-4 players, the aim is to pull out the leaves before the bees fall down. Fun for all ages and a great gift for birthday parties.

Play Chairs - Blue, at ELC
2 lightweight and sturdy plastic bluechairs for budding artists to sit on. With detachable legs.

Bobble-Headed Dinos Craft Kit, at Early Learning Centre
Perfect creative fun. Two jolly wobbly-bobbly headed dinosaurs to colour and decorate exactly as you want to. There’s some cool cut out scenery to colour and fit together to complete your scene and that’s it! No right or wrong way. Just creative learning, imagination and play at it’s best.<br><br>Large dino Length 19cm Height 12cm Width 8.5cm<br>Baby dino Length 6.75cm Height 6.35cm Width 5.75cm

Thomas & Friends - James, at ELC.co.uk
There's no way you're going to miss this colourful engine! Watch as smilingJames comes hurtling down the track with his load of coal close behind. Solidwood body and chassis with painted details, complete with front and rear magnets.

I Want My Light On, at ELC.co.uk
New Little Princess book in new large format. With lots of fun and a spooky twist.

Colour Explosion, at ELC.co.uk
Colour explodes off the paper in amazing rainbow effects!Crayola Colour Explosion lets you create wild multi-coloured effects with a single colour reveal marker! The unique clear ink marker works only with Colour Explosion black paper, revealing hidden colours behind it for amazing designs!<br><br>Just start drawing and watch the colours magically appear!

Wooden Storage Box, at Early Learning Centre
Wooden outdoor toy box with green plastic lid for handy storage

Small Brush, at Early Learning Centre
Classic brush to use with all types of paint.

Electronic Activity Cube, at ELC.co.uk
Ideal as a first birthday present, the shapes are lovely and soft and squidgy to hold and there's a little telephone on the top, plus a clock which opens the door when it hits 12. The cube contains chunky shapes and numbers to sort and post through, a telephone to answer and buttons to press. Also a maze with lots of beads to twist all over. With an easy to grip handles, the cube is easy to carry about.

Cup Cake Baby Sling, at Early Learning Centre
Soft pink sling with spotty pink and white lining and woolly trim. Great for taking dolls out and about.

Bead Party - Extreme, at The Early Learning Center
Well we think 10 000 beads is rather a lot but we wouldn’t call it extreme. Just enough actually to keep busy fingers tied up creating fabulous jewellery. Sparkly necklaces, funky bracelets, excellent earrings and groovy rings. All you need in this one great craft kit. Just add one talented designer and a bunch of friends and you will indeed have an extreme bead party on your hands. Extremely good fun, that is.

Enchanting Mermaids, at Early Learning Centre
Four beautiful mermaids who love playing together under the waves.

Leapster Ratatouille Game, at ELC
Cook up a storm with Remy, Emile, and Linguini as you learn essential reading skills! Sort food, catch ingredients and ride rapids in the Paris sewers as you help Remy accomplish his dream of becoming a great chef!<BR><BR>Teaches: Phonics Skills, Word Building, Matching, Food Groups and more!

Busy Bugs Activity Bug, at Early Learning Centre
Activity Bug squeaks and plays music. With lots of different colours, textures and rattles.

Firefighter Outfit, at Early Learning Centre
Firefighter jacket with silver strips and high-visibility play trousers for daring firecrew.

Build It, at The Early Learning Center
Build fantasticrobots – and loads more creations with these great chunky shapes, nuts and bolts. Try a wheelbarrow, trolley, truck, dog, dinosaur or just invent unique designs.

Soft Stuff Racing Car, at ELC.co.uk
Contains a racing car mould with parts to create 3 racing car drivers, cutters, extruders, rollers and stampers. All comes in a racing car shaped jar.

HappyLand Harbour Lighthouse, at Early Learning Centre
Floating lighthouse with water slide, speedboat and detachable lifebelt. The rotating mirror 'flashes' in the tower.

Kid, at Early Learning Center
Kid

Fairyland Bluebell Boot, at Early Learning Centre
The fairies have made an old boot into a magical home. Bluebells over the door light up when the tinkling doorbell is pressed. The boot's tongue opens down to become a fairy slide. And there's room inside for the three fairies, gnome and friendly caterpillar. Plus a conker shell swing and a little garden round the back.

Springwood Farm Skittles, at Early Learning Centre
Be bowled over by these wooden farm animal skittles: lamb, rabbit, cow, chick, duck and donkey. Comes with two wooden balls.

Sakura the Robot, at ELC.co.uk
Sakura is your best friend robot. Record your secret and lock it away with Sakura. She knows funny facts and jokes, offers advice and can also give you your fortune! Sakura also dances 5 different dances on her cruiser complete with remote control.<br><br>H 360 x W 160 x D160mm

Megabloks Maxi Fill & Dump Wagon, at ELC
Transport your blocks around theroom, and dump them out when you're ready to build. With big wheels at the front, sturdy tipping block container and 40 big Maxi Blocks.

Highchair Steering Wheel, at The Early Learning Center
With gears to change, rear-view mirror to look in, horn to hoot, flashing lights, engine sounds and 2 tunes.

Glass Painting, at The Early Learning Center
Create designer stationery with this introduction to glass painting. Simply colour in the printed designs with the translucent paints for a stained glass effect.

Big City Garage, at The Early Learning Center
Fantastic three-storey garage withhelipad, car lift, petrol pumps, carwash, ramp, parking sign and barriers. With lots of realistic sounds, and lights showing up or down on the lift.<br><br>Requires 3xAA batteries

Princess Umbrella, at ELC
Keep yourself dry with this pretty Disney Princesses umbrella.

For over 30 years, The Early Learning Centre has been creating great toys - toys that help develop vital skills, toys that help kids get off to the best possible start, and toys that are tremendous fun! The Early Learning Centre's passion for learning through play and commitment to quality make The Early Learning Centre toys as relevant to today's children as those of 30 years ago.

The Early Learning Centre is much more than just another toy store, and at the The Early Learning Centre website you quickly discover what makes The Early Learning Centre different from the rest. A true commitment to retailing only the very best toys and games, with a focus on learning through play, makes The Early Learning Centre stand out from all the rest. Whatever you decide to buy from The Early Learning Centre - you certainly won't be disappointed!