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Max Sievert AB
This company was founded in 1882 by Max Sievert (1849 - 1913). Max Sievert was born in Germany where he worked as salesman of machines and from 1875 with his own company in Berlin. Already from the beginning he concentrated his business on export mainly to Russia and the Scandinavian markets. In 1881 he decided to establish himself in Sweden and 1882 became the first year of business for the new company. The company got a good start and already the first year he could increase the staff with his brother George and the year after with his other brother Ernst.
In the beginning, the company only sold imported goods of a vast variety - everything from scales and drills to lathes, steam engines, pumps and railway material. Later on a new company for production of material testing equipment, AB Alpha, was started as well as a factory for production of wires, Sieverts Kabelverk. Both these factories were later sold to AB L. M. Ericsson. Max Sievert had already in 1883 bought the first blow lamps
from C. R. Nyberg, the inventor who started this production the year before. In 1886 the
two gentlemen met and this lead to that Max Sievert got the global marketing and
distribution rights for the blow lamps and later also for the stoves produced by Nyberg.
Thanks to Max Sieverts marketing skills, the blow lamp was spread all over the world
within short.
In 1938, the first products for propane were designed but this work was interrupted by the war. In 1952, the first blow lamps for propane was introduced to the market. This new fuel had so many advantages to kerosene and a rapid development took place. AB Max Sievert also introduced a range of camping stoves for propane. After the war, in 1946, the work of building a new factory in Sundbyberg started and this was completed many years later as the work in the old part of the factory was not to be disturbed. Now the company had modern and suitable production facilities.
The brand name Sievert, was in 1962 sold to Optimus AB and from here on both blow lamps and stoves for liquid fuel marked with the Sievert name were manufactured by Optimus. In 1964, the production of industrial propane products was sold to Esso and a new company, AB Sievert Apparater, was formed. The production at Primus AB and AB Sievert Apparater was similar and negotiations resulted in that AB Sievert Apparater took over Primus AB from Bacho in 1966. The new company got the name Primus-Sievert AB.
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