Create Your Own
Ezine Traffic Machine
By Terry
Dean
How
would you like to reach a couple of million people with your products
and services...for FREE?
That
is exactly what occurs when you start writing articles and submitting
them to hundreds of ezines. Currently there are tens of thousands
of ezine
publishers online and almost all of them have one thing in common.
They are
all looking for good content to publish in their newsletter.
If
you have good content (not a sales letter cloaked as an article),
then you
can be their savior. You can give them exactly what they need. Then,
they
will give you what you need in exchange. They will give you exposure
for
your business.
Every
article comes with a resource box attached at the end of it. While
your
article should not be an effort to promote your business, your 4
to 6 line
resource box should be an outright ad for you and your business.
You are
free to advertise your web site, your products, your services, or
any affiliate
program that you are a member of.
You
may say to me that you are not a writer. Well, that just doesn’tmatter.
What do you know about your industry? I am sure there is something
you
know. The writing style online is not that of English professors.
The best
explanation of what is popular in the online world would be to define
it as a
"down home" style of writing.
Since
the technology we are all using seems so impersonal, your readers
are
seeking someone who is real. You can write in a conversational tone.
Below is
a quick step-by step system to writing your first article.
1.
Decide on a topic.
You
want to choose a hot online topic. What are people talking about
on the
news, in discussion boards, and in ezines that you are receiving.
Look at the
articles from some of the magazines in your industry to gauge where
people’s
interest is at. You want to make sure that your article is covering
a subject
people are excited about.
2.
Create a Title.
The
title will make or break your article. A title for an article is
just as
important as a headline for an ad. If your title doesn’t grab
people’s attention
they will never read the rest of the article. If they don’t
read the article, they
won’t see your resource box. Write a minimum of 10 - 20 titles
and then let
your family or friends pick the most interesting one to use in your
article.
3.
Write 3 - 5 Major Points.
The
key to making your writing easy is dividing up the content. Through
creating these main points you can also establish a flow to the
article. Using
a step-by-step system will also help you stay organized in your
mind.
4.
Decide on the number of words...probably around 500 for ezine
articles.
Most ezines publish shorter articles than what you see in magazines.
The
best number to plan for is to create articles that are around 500
words in
length although some ezines may ask for a little bit longer of articles.
5.
Divide up the number of words and create each section
individually.
If
you have 5 points, each one only gets 100 words. Once you add on
a short
introduction and a short conclusion, then you are at about 80 -
90 words per
section. If you have 3 points, then each section will have around
150 words
plus an introduction and conclusion. It is easier to get started
when you think
of it like this. You don’t have to write 500 words. You need
to write 150
words.
6.
Create Your Resource Box.
Give
your contact info such as your name, email address, and web site.
Then,
give one or two benefit phrases, headlines you could say, along
with web site
links. You will receive your absolute best results if the benefit
phrases
coincide with the article you have just written.
7.
Edit it.
Take
a step back after you have written and prepared your article. Sleep
on
it. Come back to your article the next day and edit it. Rephrase
sections that
you can make better. Do a spellcheck. It is amazing what a short
rest will do
for the creative process.
8.
Email it to ezine publishers with a short cover letter.
Find
a large section of ezine publishers with their name and contact
emails.
Send it to them with a short personalized cover paragraph at the
top.
Personalization is a major key since most ezine publishers receive
hundreds
of these emails every day. You need to make your emails stand out
of the
crowd...
To
find ezine publisher addresses, use databases such as:
http://www.homeincome.com/search-it/ezine/
Also,
pick up the names and email addresses of any publishers you currently
receive mail from.
Terry Dean, a 27 Year Old Indiana Farm Boy, Reveals
His Secret Formula for
Generating New Automatic Streams of Internet Income For Any Business
In
72 Hours Or Less...Free Report: mailto:formula@bizpromo.com
http://www.bizpromo.com
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